EP 0132 min · 3 Sep 2026
AI won't replace agents. Here's what will.
Shannon Quagliata · CEO & founder, Open Houses Direct · Phoenix, AZ
Shannon started selling real estate in Arizona in 2005 with no budget for advertising, so she held open houses every single weekend. Within three years she was doing $350k a year in commissions off that one channel alone.
Then she started building the software she wished existed.
- What made a top producer start building software for her own industry
- What she got wrong building the first version of the product
- Why every agent knows the open house sign-in sheet is full of fake names
- Where she thinks AI actually fits between buyers, sellers and agents